Tham khảo tài liệu 'managerial overload and elsevier organization design_4', kinh doanh - tiếp thị, quản trị kinh doanh phục vụ nhu cầu học tập, nghiên cứu và làm việc hiệu quả | Organization Design The Collaborative Approach A second method of classification is to identify stakeholders as falling broadly into three categories 1. key individual players 2. key groups within the organization 3. key external players and influencers. You can sub-categorize these groups Key individual players Change sponsor the director senior manager or person who initiates and drives the change and who in most cases is willing to take overall accountability for the success of the change programme. Promoter the person s promoting a particular kind of solution to address given problems. OD project manager the person responsible for the performance outcomes from the OD project. Change agents staff assigned to specific roles to facilitate change and support line management in the process based on their enthusiasm for the changes the OD project brings and their available skills. Targets users of the changed design including those who expected to benefit from it in other business areas. Champions natural supporters or enthusiasts in the business who can become opinion leaders in generating support for the proposed changes coming out of the OD project. Support players those whose functional support is required for effective implementation of the project but who do not have direct accountability for it or a strong stake in it. Key groups These comprise mainstream employees whom the proposed change will directly impact and whose jobs and performance standards will be 118 Managing Stakeholders changed as a direct result of the change process. In most organizations these include Senior management This group is usually the board or an executive body which is responsible for organizational performance. Members make key decisions. Their sustained and mutual commitment will be required to endorse the changes required and to maintain energy within the OD project. Change owners This is the management group which is buying the change. It will have an operational impact on their