If you’re reading this book, you know a bit about Google SketchUp and probably have used it to create some great models. You love SketchUp’s price (free, or about $500 for the Pro version) and you certainly love SketchUp’s intuitive user interface. Dig beneath SketchUp’s deceptively simple surface, however, and you can unearth techniques that enable you to create stunning models and presentations that you thought only pricey modeling applications could produce.