The Smashwords Book Marketing Guide Copyright 2008-2011 Mark Coker, Founder of Smashwords () Version Updated ~~**~~ Smashwords Edition Cover design by PJ Lyon ~~**~~ Other Smashwords Titles by Mark Coker: The Smashwords Style Guide (how to format an ebook) The Secrets to Ebook Publishing Success (ebook publishing best practices) The 10-Minute PR Checklist – How to Earn the Publicity You Deserve Boob Tube (novel about Hollywood celebrity) ~~**~~ Table of Contents Introduction: About the Smashwords Book Marketing Guide Background on Smashwords Setting expectations How Smashwords helps authors and publishers market books Adopting a proactive marketing mindset Marketing starts now Hyperlinks help readers discover books.
