You’re in good company. According to one survey, fi ve out of six adults in North America are considering changing And according to our co-creators (who represent 43 countries), it’s like this across the globe. Many of us, though, lack a structured way to think about the complex and — let’s face it — messy subject of switching careers. We need a simple, powerful approach — one in tune with the modern workscape and our personal needs. Enter the business model: an excellent framework by which to describe, analyze, and reinvent a career