The universities must develop new fields of multi-discipline research in building design, engineering, energy and carbon efficiency, directed towards providing the industry with feedback on the success or otherwise of current initiatives. This will create numerous opportunities for industrial and international partnerships, supported by a wide range of new funding and revenue streams, not traditionally available to academic researchers. Linking undergraduate teaching with research aligned with Government policy and embracing the environmental imperative will make a university education and a career in building engineering physics highly attractive to environmentally aware young people
