Instructional designers generate plans for creating effective, effi cient, and appealing instruction, and technical experts, like Adobe ® Flash ™ programmers, implement those plans. Sometimes, instructional designers and technical experts work with an entire team, with a variety of skills, to implement an instructional project. Teams can consist of not only Flash programmers and instructional designers, but also subject - matter experts, graphic designers, writers, audio experts, and video experts. The core jobs for instructional software development are Flash developers, subject - matter experts, and instructional designers. In some cases, you may, be asked to fi ll all of these roles. An instructional designer plans and designs the instructional.