Back in 1996, two students at the Stanford University, Larry Page and Sergey Brin, built a search engine for web pages that they named Backrub. Backrub used the quality and the quantity of the links pointing towards a page to decide on the importance and the relevance of that specific page. By 1998, they had formalised their work and Google was born. Google Search turned out to be a remarkable success and even today Google Search has more than 60% of the market share. Such was the popularity and dominance of the Google Search engine that people started using google as.