Studies show that one in every eleven women operates her own business. However, while multitudes of these women-owned ventures are spreading, with their numbers growing by the thousands each day, only about 5% make it to the classification of businesses that are worth over a million dollars. In her many travels as president and spokesperson of US-based and woman-centric consultancy company and as a well-respected expert on women's business initiatives, author Mary Cantando took this riddle as a challenge: If women are generally so passionate about growing their respective businesses, why is it that only a handful are reaping the maximum profits they can?.