The CIMA global survey shows that the role played by financial professionals is evolving into activities that directly guide and support an organisation’s strategic direction. Financial professionals see responsibilities that add increased value to a corporation as personally satisfying and important to career progression, creating a strong push to continue the current momentum. And in a borderless global economy, where capital and professional labour flow relatively smoothly from one market to the next, there are many similarities between accounting activities in the east and west, with respondents in both groups reporting momentum in the same direction. At the.