Ongoing monitoring and good data are the cornerstones of effective efforts to improve water quality. Addressing water quality challenges will mean building capacity and expertise in developing countries and deploying real-time, low-cost, rapid, and reliable field sampling tools, technologies, and data-sharing and management institutions. Resources are needed to build national and regional capacity to collect, manage, and analyze water quality data. Improve communication and education Among the most important tools for solving water quality problems are education and communication. Water plays key cultural, social, economic, and ecological roles. Demonstrating the importance of water quality to households, the media, policy makers, business.