What makes LSI better than the competition in its specific market niche? None of the current competitors are capable of combining LSI’s content with technology to create compelling e-learning courseware in under two weeks! The e-learning market will undergo significant price competition. In LSI’s market niche, however, given also the leadership position that it enjoys, price competition is expected to be less aggressive. The general e-learning market is highly fragmented with no single competitor accounting for a dominant market share, and competition is intense. In the CAM and Bible content market LSI will be competing with other “ generic” suppliers of CAM and Bible courseware, third-party.
