The emergence of a corporate culture of sustainability raises a number of fundamental questions for scholars of organizations. Does the governance structure of sustainable 2 firms differ from traditional firms and, if yes, in what ways? Do sustainable firms have better stakeholder engagement and longer time horizons? How do their information collection and dissemination systems differ? Finally, but importantly, what are the performance implications? Could meeting other stakeholders’ expectations come at the cost of creating shareholder value? On the one hand, some argue that companies can ―do well by doing good‖ (Godfrey, 2005; Margolis, Elfenbein and Walsh, 2007; Porter and.