The incentive limits are based on actual payments per facility, and apply even if payments for some or all projects are paid to one or more contractors. A facility is defined as a continuous property for which a single customer is responsible for paying the Consumers Energy electricity and/or gas bill. A customer is defined as the organization under which the company (or companies) are owned or operated, regardless of who is responsible for paying the bill. Prescriptive Incentive Caps The amount of a prescriptive incentive cannot exceed 100 percent of the cost of the project. Project costs may include the labor necessary to install the measure, and costs related with the disposal of the removed equipment. Internal.