According to Pérez López (1993), these models regard the organisation as “a social body with specific values that must permeate its entire activity” (page 28). The different contributions made in this line of research share the organisation’s anthropological and social viewpoint as well as the different cultural properties, meanings, values and beliefs seen in organisations, which are nourished by myths, legends and stories and carry out celebrations through rituals, rites and ceremonies (Allaire and Firsirotu, 1984). As Berry el al. see it (1995), culture cannot be described as a limited concept, but in rather broad terms, in other words, as.