In a separate celebration, KEMRI’s Kilifi branch organized an event where the town’s residents participated in song and dance to emphasize the importance of vaccines, good nutrition and a clean environment as essential elements in the fight against pneumonia. Event participants were encouraged to immunize their children against the leading causes of pneumonia and were also offered free, on-site health care services including check-ups, immunization and antibiotic treatment. Kenya introduced the pneumococcal conjugate vaccine (PCV) nationwide in early 2011 with support from the GAVI Alliance