The key driver in this change has been India's demographic makeup, as the nation's booming economy rapidly adds to the near–critical mass of newly affluent consumers. The average salary of Indians has grown 14% (those of IT professionals have grown by 18%), which is probably the highest wage growth in Asia. 3 There are now about million Indian households that spend an average of $9,000 (Rs. 4,50,000) a year on luxury goods, according to The Knowledge Company, a management-consulting firm in New Delhi. Mr. Thakran of LVMH says "With multi-income families and increasing international exposure through travel and the Internet,.