To advance economic reconstruction, China requires imported raw materials and intermediate goods, especially those which the country is short of, and finds hard to develop rapidly in the short run. New Zealand is well known in China for its rich resources of wool, forests, coal, wood, pulp, aluminium, and hides and skins. Since demands for these products are increasing in China, these markets provide New Zealand's exporters with a very good opportunity. Consumer Goods With the rise in people's living standards, Chinese consumers are paying more attention to diet, health, appearance, entertainment, and efficiency. They desire.
