The business world is full of endless opportunity to make it big, or crash and burn. Small businesses crop up every day, but very few of them last to see a second anniversary, even when their basic idea was a good one. In this world, the difference between success and failure is in knowing how to work the numbers. Those who learn to unlock the secrets of financial statements win; those who muddle through and leave the numbers solely to the “numbers guys” often lose their shirts.