The Merriam-Webster Dictionary defines telemarketing as the marketing of goods or services by telephone. It’s a word that was added to the dictionary back in 1980, when it became obvious that the telephone was changing the way companies did business. In general, people are busy. They don’t want to be both- ered by others trying to sell them products or services that aren’t needed. A successful telemarketer can quickly capture the attention of the person he or she is calling and prove to that person that what you’re offering could be beneficial. With the right knowledge and skills, as a telesales professional, you can quickly break down the psychological barriers many.
