The report this year is far more exhaustive in its scope and reach than the previous editions and is backed for the first time, by extensive market research in four significant media markets in the region, the UAE, Saudi Arabia, Egypt and Lebanon on shifting media consumption habits. We have expanded the coverage of the report to include 15 Arab countries, namely, Bahrain, Egypt, Jordan, Kuwait, Lebanon, Morocco, Oman, Palestine, Qatar, Saudi Arabia, Syria, Sudan, Tunisia, the UAE and the Yemen
