The industry in India currently employs about 12,000 animation workers with nearly 3,000 working as freelance animators. An extensive number of labor pool – which is one of the strengths of India as an outsourcing destination – is not required in the animation industry (and process per se). However, with this in consideration, the Indian animation industry still managed to position itself to be a major market player in the animation outsourcing industry with only 12,000 employees working full-time for the industry. A key factor for this is India’s significant cost advantage coupled with strategic investments in the country’s animation infrastructure
