Welcome to the second edition of Co-Active Coaching. It is an extraordinary experience to look back and see how much the world of coaching has changed in just a few short years. Back in 1998 when the first edition was published, if you told people you were a coach, their automatic response would likely have been, “Oh? What sport?” Today, the profession of coaching as we know it is widespread, familiar to most, and growing continuously. In our view, it is the demand and desire for coaching that is pulling the profession ever more deeply into the world. As we survey the landscape of coaching today, we see.