Perhaps the most important finding of this research is the shared view of social media as a tool for women’s empowerment. The majority of respondents felt that social media had the potential to be an empowering and engaging tool for women, whether in social, economic, legal, political or civic arenas. These perceptions contrast with the reality of gender inequalities that persist in the Arab region when it comes to these domains. In that sense, social media can potentially be a “change agent” towards women’s empowerment in Arab societies. It is positively viewed by many social media users, whether men or.