Although 1972 was the year that Winograd published his now classic natural language Study of the blocks world, that fact had not yet penetrated to the ACL. At that time people with AI computational interests were strictly in a minority in the association and it was a radical move to appoint Roger Schank as program chairman for the year's meeting. That was also the year that we didn't have a presidential banquet, and my "speech" was a few informal remarks at the roadhouse restaurant somewhere in North Carolina reassuring a doubtful few members that computational understanding of natural language.