CEF’s assumptions about production growth in the pulp and paper sector drive the expected increase in energy consumption despite the trend of decreasing energy intensity. CEF projections are also based on the assumption that Kraft/sulfite pulping will increase from an percent market share in 1994 to an percent market share by 2020, with mechanical pulping dropping from percent to percent, and semi-chemical pulping dropping from percent to percent. Energy efficiency improvements embedded in CEF’s reference case projections include an anticipated decline in energy consumption for raw materials preparation, an increase in heat recovery from.