Social Commerce, the use of social technologies to listen, understand and engage in order to improve the shopping experience, will triple this year to reach $3 billion in the . alone. Next year this number is projected to double. By 2015 Booz & Company estimates that the Social Commerce industry will grow to a $30 billion dollar business worldwide. Social media platforms, the housing environment for Social Commerce, continue to grow as well, with Facebook adding more than 700,000 users per day.
