Session 3: Culture and Ethics in International Business - Culture is a shared among a group of people and that when taken together constitute a design of living. | International Business Management Instructor: Dr. Phan Triều Anh McGraw-Hill/Irwin Copyright © 2009 by The McGraw-Hill Companies, Inc. All rights reserved. Session 3 Culture and Ethics in International Business Introduction Successful international managers need cross-cultural literacy - an understanding of how cultural differences across and within nations can affect the way in which business is practiced A relationship may exist between culture and the costs of doing business in a country or region Managers must be sensitive to trends in the evolution of a culture in order to maintain their effectiveness in the workplace. What Is Culture? Culture is a system of values and norms that are shared among a group of people and that when taken together constitute a design for living where -values are abstract ideas about what a group believes to be good, right, and desirable -norms are the social rules and guidelines that prescribe appropriate behavior in particular situations | International Business Management Instructor: Dr. Phan Triều Anh McGraw-Hill/Irwin Copyright © 2009 by The McGraw-Hill Companies, Inc. All rights reserved. Session 3 Culture and Ethics in International Business Introduction Successful international managers need cross-cultural literacy - an understanding of how cultural differences across and within nations can affect the way in which business is practiced A relationship may exist between culture and the costs of doing business in a country or region Managers must be sensitive to trends in the evolution of a culture in order to maintain their effectiveness in the workplace. What Is Culture? Culture is a system of values and norms that are shared among a group of people and that when taken together constitute a design for living where -values are abstract ideas about what a group believes to be good, right, and desirable -norms are the social rules and guidelines that prescribe appropriate behavior in particular situations Society refers to a group of people who share a common set of values and norms While culture is a characteristic of society as a whole, it shapes individual behavior by identifying appropriate and inappropriate forms of human interaction. In a sense culture is the collective programming of the mind which distinguishes the members of one human group from another. Values And Norms Values provide the context within which a society’s norms are established and justified and form the bedrock of a culture Norms include folkways (the routine conventions of everyday life) and mores (norms that are seen as central to the functioning of a society and to its social life) The values and norms of a culture are the evolutionary product of a number of factors at work in a society including religion, political and economic philosophies, education, language, and social structure Folkways are the routines conventions of everyday life, but generally have little moral significance. Examples would
