Lecture "Commercial Correspondence - Unit 2: Emails" to give students the knowledge: Disadvantages, email - To send or not to send, writing effective subject line, first impressions, guidelines to composing effective emails,. Invite you to refer to the disclosures. | Commercial Correspondence Unit 2 Emails 5/14/2020 4:10:20 AM Advantages Personal Easy to use Fast Convenient Cheap Disadvantages Technical problems (non-delivery of messages, unreadable attachments, virus ) Large amounts of ‘junk’ and unnecessary communication Pressure of keeping up with email messages Lack of privacy and security Email: To send or not to send Make sure every email you send is necessary. Think twice before sending copies to multiple recipients with the cc function. Be sure to respect the chain of command. Email can be unsuitable for several areas of business communication, . messages of congratulation, condolence, complaint; confidential documents; or documents for legal or insurance purposes. Email addresses Typical email addresses look like this: dfranks@ corneyg@ tttt@ First part: name of user - person/ department or its abbreviation. Second part (immediately after the @): name of the ISP or organization (or abbreviation) | Commercial Correspondence Unit 2 Emails 5/14/2020 5:27:48 AM Advantages Personal Easy to use Fast Convenient Cheap Disadvantages Technical problems (non-delivery of messages, unreadable attachments, virus ) Large amounts of ‘junk’ and unnecessary communication Pressure of keeping up with email messages Lack of privacy and security Email: To send or not to send Make sure every email you send is necessary. Think twice before sending copies to multiple recipients with the cc function. Be sure to respect the chain of command. Email can be unsuitable for several areas of business communication, . messages of congratulation, condolence, complaint; confidential documents; or documents for legal or insurance purposes. Email addresses Typical email addresses look like this: dfranks@ corneyg@ tttt@ First part: name of user - person/ department or its abbreviation. Second part (immediately after the @): name of the ISP or organization (or abbreviation) Email addresses Last part: domain name suffixes (type of organization or abbreviation of country name) co: company no: Norway ac: academic uk: United Kingdom edu: education vn: Viet Nam Other examples of domain name suffixes: .biz: business .gov: government .org: non-profit-making organization Layout Layout Header To: Cc: (carbon copies) Bcc: (blind carbon copies) Subject: Attachments Writing Effective Subject Line An effective subject line: Attracts your reader’s attention. Provides a specific, meaningful, and precise description of your subject. Examples of Vague Subject Lines Marketing reports Tomorrow’s meeting Loading Problems Customer Service Writing Effective Subject Line Examples of Effective Subject Lines Marketing reports are due Monday morning Be ready for some tough questions at Friday’s meeting Container Loading Problems for Vessel “Northern Star” Revised Customer Service Procedures Style Attention to etiquette is essential. Informal, but following the rules of good .
