Chapter 7 - e-Business systems. After you have mastered the material in this chapter, you will be able to: Identify the following cross-functional enterprise systems, and give examples of how they can provide significant business value to a company; give examples of how Internet and other information technologies support business processes within the business functions of: Accounting, finance, human resource management, marketing, production, operations management;. | e-Business Systems Chapter 7 McGraw-Hill/Irwin Copyright © 2011 by The McGraw-Hill Companies, Inc. All rights reserved. Multimedia Lecture Support Package to Accompany Basic Marketing Lecture Script 6- Identify the following cross-functional enterprise systems, and give examples of how they can provide significant business value to a company Enterprise application integration Transaction processing systems Enterprise collaboration systems Learning Objectives Multimedia Lecture Support Package to Accompany Basic Marketing Lecture Script 6- Give examples of how Internet and other information technologies support business processes within the business functions of: Accounting Finance Human resource management Marketing Production Operations management Learning Objectives Multimedia Lecture Support Package to Accompany Basic Marketing Lecture Script 6- Enterprise Business Systems Use Internet, networks, and IT to support Electronic commerce Enterprise communications and . | e-Business Systems Chapter 7 McGraw-Hill/Irwin Copyright © 2011 by The McGraw-Hill Companies, Inc. All rights reserved. Multimedia Lecture Support Package to Accompany Basic Marketing Lecture Script 6- Identify the following cross-functional enterprise systems, and give examples of how they can provide significant business value to a company Enterprise application integration Transaction processing systems Enterprise collaboration systems Learning Objectives Multimedia Lecture Support Package to Accompany Basic Marketing Lecture Script 6- Give examples of how Internet and other information technologies support business processes within the business functions of: Accounting Finance Human resource management Marketing Production Operations management Learning Objectives Multimedia Lecture Support Package to Accompany Basic Marketing Lecture Script 6- Enterprise Business Systems Use Internet, networks, and IT to support Electronic commerce Enterprise communications and collaboration Web-enabled business processes E-commerce is the buying, selling, and marketing of products, services, and information over the Internet and other networks Multimedia Lecture Support Package to Accompany Basic Marketing Lecture Script 6- Cross-Functional Systems Cross the boundaries of traditional business functions Reengineer and improve vital business processes R&D overlaps Marketing and Manufacturing Cross the boundaries of traditional business functions Used to reengineer and improve vital business processes all across the enterprise R&D overlaps Marketing and Manufacturing Multimedia Lecture Support Package to Accompany Basic Marketing Lecture Script 6- Implementing Global Applications Globalization vs true-blue American formula What is Globalization? What is the true-blue American business formula? Working virtually is critical Why? What is the difference between decision making approach in UK and US? Globalization - take on a whole world view True-blue American .
