(BQ) Part 2 book "Harvard business review on mergers and acquisitions" has contents: Can this merger be saved; who goes, who stays; making the deal real - How ge capital integrates acquisitions, integration managers. | Can This Merger Be Saved? Executive Summary IN THIS FICTIONAL CASE STUDY , a merger that looked like a marriage made in heaven to those at corporate headquarters is feeling like an infernal union to those on the ground. The merger is between Synergon Capital, a . financial-services behemoth, and Beauchamp, Becker & Company, a venerable British financial-services company with strong profits and an extraordinarily loyal client base of wealthy individuals. Beauchamp also boasts a strong group of senior managers led by Julian Mansfield, a highly cultured and beloved patriarch who personifies all that’s good about the company. Synergon isn’t accustomed to acquiring such companies. It usually encircles a poorly managed turnaround candidate and then, once the deal is done, drops a neutron bomb on it, leaving file cabinets and contracts but 103 104 Cliffe no people. Before acquiring Beauchamp, Synergon’s macho men offered loud assurances that they would leave the tradition-bound company alone—provided, of course, that Beauchamp met the ambitious target numbers and showed sufficient enthusiasm for cross-selling Synergon’s products to its wealthy clients. In charge of making the acquisition work is Nick Cunningham, one of Synergon’s more thoughtful executives. Nick, who was against the deal from the start, is the face and voice of Synergon for Julian Mansfield. And Mansfield, in his restrained way, is angry at the constant flow of bureaucratic forms, at the rude demands for instant information, at the peremptory changes. He’s even dropping broad hints at retirement. Nick has already been warned: if Mansfield goes, you go. Six commentators advise Nick on how to save his job by bringing peace and prosperity to the feuding couple. N against the Beauchamp acquisition from the beginning. Nick’s company, Synergon Capital, was a . financialservices behemoth, constantly on the lookout for acquisitions. Typically it acquired turnaround .
