Contents: Business and Society, Society as the Macroenvironment, A Pluralistic Society, A Special-Interest Society, Business Criticism and Corporate Response, Focus of the Book, Structure of the Book Summary, Key Terms, Discussion Questions. | © 2015 Cengage Learning Chapter 1 The Business and Society Relationship © 2015 Cengage Learning Learning Outcomes Characterize business and society and their interrelationships. Describe pluralism and identify its attributes, strengths, and weaknesses. Clarify how a pluralistic society becomes a special-interest society. Identify, discuss, and illustrate the factors leading up to business criticism. Pinpoint the major criticisms of business and characterize business’s general response. Describe the major themes of the book: managerial approach, ethics, sustainability and stakeholder management. © 2015 Cengage Learning Chapter Outline Business and Society Society as the Macroenvironment A Pluralistic Society A Special-Interest Society Business Criticism and Corporate Response Focus of the Book Structure of the Book Summary Key Terms Discussion Questions © 2015 Cengage Learning Business and Society Business - the collection of private, commercially oriented . | © 2015 Cengage Learning Chapter 1 The Business and Society Relationship © 2015 Cengage Learning Learning Outcomes Characterize business and society and their interrelationships. Describe pluralism and identify its attributes, strengths, and weaknesses. Clarify how a pluralistic society becomes a special-interest society. Identify, discuss, and illustrate the factors leading up to business criticism. Pinpoint the major criticisms of business and characterize business’s general response. Describe the major themes of the book: managerial approach, ethics, sustainability and stakeholder management. © 2015 Cengage Learning Chapter Outline Business and Society Society as the Macroenvironment A Pluralistic Society A Special-Interest Society Business Criticism and Corporate Response Focus of the Book Structure of the Book Summary Key Terms Discussion Questions © 2015 Cengage Learning Business and Society Business - the collection of private, commercially oriented organizations ranging in size from one-person proprietorships to corporate giants. Society - a community, a nation, or a broad group of people with common traditions, values, institutions, and collective activities and interests. Macroenvironment - the total environment outside the firm, the comprehensive societal context in which the organization resides. Society is the macroenvironment in which businesses operate. © 2015 Cengage Learning Conceptualizing the Macroenvironment © 2015 Cengage Learning Segments of the Macroenvironment © 2015 Cengage Learning A Pluralistic Society - Prevents power from being concentrated in the hands of a few. Maximizes freedom of expression and action, and strikes a balance between monism, on the one hand, and anarchy on the other. Creates a widely diversified set of loyalties to many organizations, and minimizes the danger that a leader of any one organization will be left uncontrolled. Provides a built-in set of checks and balances, in that groups .
