(BQ) Part 1 book "Essentials of business communication" has contents: Planning business messages, composing business messages, revising business messages, electronic messages and memorandums, positive messages, negative messages, persuasive messages, informal reports, career success begins with communication skills. | Essentials of Business Communication Eighth Edition Mary Ellen Guffey Professor Emerita of Business Los Angeles Pierce College Dana Loewy Contributing Editor Business Communication Program California State University, Fullerton Essentials of Business Communication, Eighth Edition Mary Ellen Guffey Vice President of Editorial, Business: Jack W. Calhoun Editor-in-Chief: Melissa S. Acuña Senior Acquisitions Editor: Erin Joyner Senior Developmental Editor: Mary Draper Executive Marketing Manager: Kimberly Kanakes Marketing Manager: Mike Aliscad Marketing Communications Manager: Sarah Greber © 2010, 2007 South-Western, a part of Cengage Learning ALL RIGHTS RESERVED. No part of this work covered by the copyright hereon may be reproduced or used in any form or by any means—graphic, electronic, or mechanical, including photocopying, recording, taping, Web distribution, information storage and retrieval systems, or in any other manner—except as may be permitted by the license terms herein. For product information and technology assistance, contact us at Cengage Learning Customer & Sales Support, 1-800-354-9706 For permission to use material from this text or product, submit all requests online at Further permissions questions can be emailed to permissionrequest@ Managing Media Editor: Pam Wallace ExamView® is a registered trademark of eInstruction Corp. Windows is a registered trademark of the Microsoft Corporation used herein under license. Macintosh and Power Macintosh are registered trademarks of Apple Computer, Inc. used herein under license. Media Editor: John Rich © 2010 Cengage Learning. All Rights Reserved. Manufacturing Coordinator: Diane Gibbons/ Beverly Breslin Library of Congress Control Number: 2008940428 Production Service: LEAP Publishing Services, Inc. Pkg ISBN-10: 0-324-58800-3 Senior Content Project Manager: Tamborah Moore Pkg ISBN-13: 978-0-324-58800-2 Compositor: ICC Macmillan, Inc. ISBN-13: .