(BQ) Part 1 book "Marketing research" has contents: Introduction to marketing research, introduction to marketing research, research design, secondary data and packaged information, qualitative research techniques, evaluating survey data collection methods, selecting the sample,.and other contents. | Find more at Find more at EDITION 7 Marketing Research Find more at This page intentionally left blank Find more at EDITION 7 Marketing Research Alvin C. Burns Louisiana State University Ronald F. Bush University of West Florida Boston Columbus Indianapolis New York San Francisco Upper Saddle River Amsterdam Cape Town Dubai London Madrid Milan Munich Paris Montreal Toronto Delhi Mexico City São Paulo Sydney Hong Kong Seoul Singapore Taipei Tokyo Find more at Editor-in-Chief: Stephanie Wall Director of Editorial Services: Ashley Santora Editorial Assistant: Jacob Garber Director of Marketing: Maggie Moylan Executive Marketing Manager: Anne Fahlgren Senior Managing Editor: Judy Leale Production Project Manager: Becca Groves Operations Specialist: Cathleen Petersen Creative Director: Blair Brown Senior Art Director: Janet Slowik Interior and Cover Designer: Wanda Espana Cover Photo: © peshkova/Fotolia Senior Editorial Media Project Manager: Denise Vaughn Production Media Project Manager: Lisa Rinaldi Full-Service Project Management: S4Carlisle Publishing Services Composition: S4Carlisle Publishing Services Printer/Binder: Courier/Kendalville Cover Printer: Lehigh-Phoenix Color/ Hagerstown Text Font: Times LT Std Credits and acknowledgments borrowed from other sources and reproduced, with permission, in this textbook appear on the appropriate page within text. Microsoft® and Windows® are registered trademarks of the Microsoft Corporation in the . and other countries. Screen shots and icons reprinted with permission from the Microsoft Corporation. This book is not sponsored or endorsed by or affiliated with the Microsoft Corporation. Microsoft and/or its respective suppliers make no representations about the suitability of the information contained in the documents and related graphics published as part of the .
