Chapter 14 - Interviewing, writing follow-up messages, and succeeding in the job. After studying this chapter, you will know: What interview channels you may encounter, how to create a strategy for successful interviewing, what preparations to make before you start interviewing, what to do during an interview, how to answer common interview questions, how to prepare for less common interview types, what to do after an interview. | Chapter 14 Interviewing, Writing Follow-Up Messages, and Succeeding in the Job Multimedia Lecture Support Package to Accompany Basic Marketing Lecture Script 6- Interview Channels Campus interviews Know protocols and expectations Provide good details and professional stories about your work Focus on 3-4 selling points Phone interviews Narrows list of candidates Speak distinctly Treat the interview like an in-person interview Find a quiet, private location Make sure your phone works Focus on 3-4 selling points Multimedia Lecture Support Package to Accompany Basic Marketing Lecture Script 6- Interview Channels, continued Video interviews Preparing a video Practice answers ahead of time Capture your best performance Be thorough Participating in videoconference Prepare a practice video ahead of time Keep your answers under two minutes Be prepared for technology failure Multimedia Lecture Support Package to Accompany Basic Marketing Lecture Script 6- Interview Strategy What . | Chapter 14 Interviewing, Writing Follow-Up Messages, and Succeeding in the Job Multimedia Lecture Support Package to Accompany Basic Marketing Lecture Script 6- Interview Channels Campus interviews Know protocols and expectations Provide good details and professional stories about your work Focus on 3-4 selling points Phone interviews Narrows list of candidates Speak distinctly Treat the interview like an in-person interview Find a quiet, private location Make sure your phone works Focus on 3-4 selling points Multimedia Lecture Support Package to Accompany Basic Marketing Lecture Script 6- Interview Channels, continued Video interviews Preparing a video Practice answers ahead of time Capture your best performance Be thorough Participating in videoconference Prepare a practice video ahead of time Keep your answers under two minutes Be prepared for technology failure Multimedia Lecture Support Package to Accompany Basic Marketing Lecture Script 6- Interview Strategy What about yourself do you want the interviewer to know? What disadvantages or weaknesses do you need to minimize? What do you need to know about the job and the organization to decide on a job offer? Multimedia Lecture Support Package to Accompany Basic Marketing Lecture Script 6- Preparation: Final Research Read Web pages Facebook/Twitter accounts Newsletters Annual reports Trade journals Ask people you know about the organization Find out who will interview you and research them, if possible Determine salary ranges for job/location Multimedia Lecture Support Package to Accompany Basic Marketing Lecture Script 6- Preparation: Elevator Speech Short, powerful statement of why you’re a good candidate (2 min max) Uses carefully selected details to sound convincing Helpful in a variety of situations Group interviews Receptions with company employees Brief, one-on-one conversations Multimedia Lecture Support Package to Accompany Basic Marketing Lecture Script 6- Preparation: Travel .
