In this chapter, the learning objectives are: Describe the six common types of electronic commerce; describe the various online services of business-to-consumer (B2C) commerce, providing specific examples of each; describe the three business models for business-to-business electronic commerce; identify the ethical and legal issues related to electronic commerce, along with examples. | 9 E-Business and E-Commerce Overview of E-Business and E-Commerce Business-to-Consumer (B2C) Electronic Commerce Business-to-Business (B2B) Electronic Commerce Ethical and Legal Issues in E-Business Describe the six common types of electronic commerce. Describe the various online services of business-to-consumer (B2C) commerce, providing specific examples of each. Describe the three business models for business-to-business electronic commerce. Identify the ethical and legal issues related to electronic commerce, along with examples. Thumbtack Consider the highly competitive nature of the local services marketplace. Which of the companies discussed in this case has the best chance of “winning” in this marketplace? Support your answer. What competitive advantages does Thumbtack have in the local services marketplace? Provide examples to support your answer. What competitive advantages does Amazon have in the local services marketplace? Provide examples to support your answer. Japan’s . | 9 E-Business and E-Commerce Overview of E-Business and E-Commerce Business-to-Consumer (B2C) Electronic Commerce Business-to-Business (B2B) Electronic Commerce Ethical and Legal Issues in E-Business Describe the six common types of electronic commerce. Describe the various online services of business-to-consumer (B2C) commerce, providing specific examples of each. Describe the three business models for business-to-business electronic commerce. Identify the ethical and legal issues related to electronic commerce, along with examples. Thumbtack Consider the highly competitive nature of the local services marketplace. Which of the companies discussed in this case has the best chance of “winning” in this marketplace? Support your answer. What competitive advantages does Thumbtack have in the local services marketplace? Provide examples to support your answer. What competitive advantages does Amazon have in the local services marketplace? Provide examples to support your answer. Japan’s Largest E-Commerce Company, Rakuten, Competes Globally Discuss the reasons why founder and CEO Mikitani feels it is imperative for Rakuten to expand beyond the boundaries of Japan. Provide examples to support your answer. How should Amazon and Alibaba combat the global expansion of Rakuten? Provide examples to support your answer. Describe any competitive advantages that Rakuten has in its competition with Amazon and Alibaba. ABOUT BUSINESS Overview of E-Business and E-Commerce Definitions and Concepts Types of E-Commerce Major E-Commerce Mechanisms Electronic Payment Mechanisms Benefits and Limitations of E-Commerce Definitions and Concepts Electronic Commerce (EC or e-commerce) Electronic Business (e-business) Degree of Digitization Brick-and-Mortar Organizations Virtual (or pure-play) Organizations Clicks-and-Mortar (or Clicks-and-Bricks) 7 Types of E-Commerce Business-to-Consumer (B2C) Business-to-Business (B2B) Consumer-to-Consumer (C2C) Business-to-Employee (B2E) .
