Chapter 6 – Forms of qualitative research. In this chapter students will be able to: Explain the differences between qualitative and quantitative research methods, describe the reasons to use qualitative research, list the nine types of qualitative research designs, distinguish between primary and secondary data, use triangulation in a research design. | Planning an Applied Research Project Chapter 6 – Forms of Qualitative Research © 2014 John Wiley & Sons, Inc. All rights reserved. Learning Objectives Explain the differences between qualitative and quantitative research methods Describe the reasons to use qualitative research List the nine types of qualitative research designs Distinguish between primary and secondary data Use triangulation in a research design © 2014 John Wiley & Sons, Inc. All rights reserved. Key Terms Advocacy Biography Case study Content analysis Data Spiral Ethnographical studies Grounded theory Pattern analysis Phenomenology Primary data Program evaluation Qualitative methods Quantitative methods Secondary data Triangulation © 2014 John Wiley & Sons, Inc. All rights reserved. Differences Between Qualitative and Quantitative Research Both valid Both use serious research techniques, although different Both contribute to new information and perspectives Both are rigorous They fall on a continuum with . | Planning an Applied Research Project Chapter 6 – Forms of Qualitative Research © 2014 John Wiley & Sons, Inc. All rights reserved. Learning Objectives Explain the differences between qualitative and quantitative research methods Describe the reasons to use qualitative research List the nine types of qualitative research designs Distinguish between primary and secondary data Use triangulation in a research design © 2014 John Wiley & Sons, Inc. All rights reserved. Key Terms Advocacy Biography Case study Content analysis Data Spiral Ethnographical studies Grounded theory Pattern analysis Phenomenology Primary data Program evaluation Qualitative methods Quantitative methods Secondary data Triangulation © 2014 John Wiley & Sons, Inc. All rights reserved. Differences Between Qualitative and Quantitative Research Both valid Both use serious research techniques, although different Both contribute to new information and perspectives Both are rigorous They fall on a continuum with mixed methods in between Qualitative---------------------------------------------Quantitative Qualitative-----------------Mixed--------------------Quantitative © 2014 John Wiley & Sons, Inc. All rights reserved. Differences Between Qualitative and Quantitative Research (cont’d) Qualitative Quantitative Words more important and numbers count also Many variables and few cases Purpose is to explore, investigate, discover Writing the results counts Analysis is complicated Numbers more important and words count Few variables and many cases Purpose is to test, verify Analyzing the numbers counts Analysis is pretty standardized © 2014 John Wiley & Sons, Inc. All rights reserved. Purposes of Qualitative Research A Advocate for a cause, situation V Verify information I Investigate or interpret events and actions D Describe a situation, event E Evaluate programs, actions, organizations O Open a field of inquiry The movie © 2014 John Wiley & Sons, Inc. All rights reserved. Purposes of .
