Chapter 7 - Bar and beverages. After reading and studying this chapter, you should be able to: Explain how to obtain an alcoholic beverage license, identify factors to consider when developing the design and layout of a bar, list guidelines for suggesting wines to accompany menu items, | Chapter 7 Bar and Beverages The Restaurant: From Concept to Operation, 7th edition Courtesy of David Laxer Objectives After reading and studying this chapter, you should be able to: Explain how to obtain an alcoholic beverage license Identify factors to consider when developing the design and layout of a bar List guidelines for suggesting wines to accompany menu items Objectives (cont’d.) Identify a restaurant’s legal liability regarding the sale of alcoholic beverages List ways in which bartenders and others can defraud the restaurant bar and beverage operation Introduction Beverages Account for 25% to 30% of total sales Higher ratio will attract the Department of Alcoholic Beverage Control or Alcoholic Beverage and Tobacco (ABT) department Sales yield more profit than food sales Production cost is less than in the kitchen Margins are greater Alcoholic Beverage Licenses Most common: On-sale general Authorizes sale of all types of alcoholic beverages for consumption on | Chapter 7 Bar and Beverages The Restaurant: From Concept to Operation, 7th edition Courtesy of David Laxer Objectives After reading and studying this chapter, you should be able to: Explain how to obtain an alcoholic beverage license Identify factors to consider when developing the design and layout of a bar List guidelines for suggesting wines to accompany menu items Objectives (cont’d.) Identify a restaurant’s legal liability regarding the sale of alcoholic beverages List ways in which bartenders and others can defraud the restaurant bar and beverage operation Introduction Beverages Account for 25% to 30% of total sales Higher ratio will attract the Department of Alcoholic Beverage Control or Alcoholic Beverage and Tobacco (ABT) department Sales yield more profit than food sales Production cost is less than in the kitchen Margins are greater Alcoholic Beverage Licenses Most common: On-sale general Authorizes sale of all types of alcoholic beverages for consumption on the premises Off-sale general Authorizes sale of all types of alcoholic beverages for consumption off the premises in original, sealed containers On-sale beer and wine Authorizes sale on the premises of beer, wine, and malt liquor Alcoholic Beverage Licenses (cont’d.) Off-sale beer and wine Authorizes sale of beer, wine, and malt beverages for consumption off premises in original containers On-sale beer Authorizes sale on the licensed premises of beer and other malt beverages with an alcoholic content of four percent or less by weight Roy’s New York City Courtesy of Roy’s New York City. Photo by Paul Warhol How to Apply for a License Two main kinds of alcoholic beverage licenses: general liquor and a beer and wine license Application process can be lengthy States have jurisdiction over the sale of alcohol Notices stating that a license has been applied for must be placed in the newspaper and posted in the restaurant window Regulations vary and must be met Notices stating .