Aquaculture market and development strategy: The case of pangasius in the mekong delta, Vietnam. Vietnam Mekong Delta plays very important roles in fishery production with its total of 60 % by the country’s prodution and its sharing of the 80% of the National fishery export, with its arround USD billions, anually. | Journal of Economics and Development Vol. 13, 2011, pp. 74 - 96 ISSN 1859 0020 Aquaculture Market and Development Strategy: The Case of Pangasius in the Mekong Delta, Vietnam Nguyen Van Sanh and Tu Van Binh Can Tho University, Vietnam Abstract Vietnam Mekong Delta plays very important roles in fishery production with its total of 60 % by the country’s prodution and its sharing of the 80% of the National fishery export, with its arround USD billions, anually. The Pangasius (ca tra) is the main product of the fisherry production in the region. However, this fishery production has also faced with some problems of its enviromental changes, its trade dispute, and its production and marketing. Therefore, the aims of the study as follows:(i) To analyze the pangasius development by the changing environment; (ii) To identify influence of trade dispute on the pangasius farming characteristics; (iii) To provide development strategies for this production effectively. This study’s methodologies by the secondary data and primary data’s collection of diiferent stakeholders of the pangasius’s supply chain analysis in the Vietnam Mekong Delta. In order to improve the catfish production in the Vietnam Mekong Delta, the catfish production zoning and its best quality control, its supply chain development, banlance of its supply-demand, and improvement of farmers’ technolgies and their organizations are strongly recomended. Keywords: pangasius development, suppy chain, development strategy Journal of Economics and Development 74 Vol. 13, , April 2011 1. Introduction Since 1986, Vietnam has significantly reformed its centrally planned economy into a market oriented economy through the Doi Moi (renovation) policy. Progress in trade reforms has been rapid. Trade restrictions were gradually removed. In the process of trade liberalization, the government has increasingly appreciated the potential and the value of fishery products. The share of agriculture .
