Ước lượng mức sẵn lòng chi trả của khách du lịch tại Vườn quốc gia Ba Vì: Phương pháp thực nghiệm lựa chọn

Chi trả dịch vụ môi trường rừng là một trong những chính sách thành công nổi bật của Việt Nam trong việc xã hội hóa công tác bảo vệ và phát triển rừng nói riêng và bảo vệ tài nguyên môi trường nói chung. | Ước lượng mức sẵn lòng chi trả của khách du lịch tại Vườn quốc gia Ba Vì: Phương pháp thực nghiệm lựa chọn VNU Journal of Science: Policy and Management Studies, Vol. 35, No. 4 (2019) xx-xx Original Article Estimation of Tourists’ Willingness to Pay in Ba Vi National Park: Choice Experiment Method Nguyen Van Hieu1, Nguyen Hoang Nam2,*, Pham Van Trung3, Tran Minh Tuan 1 Capacity Development Center for Environment and Natural Resources (CEN), Indochina Plaza, 241 Xuan Thuy, Cau Giay, Hanoi, Vietnam 2 Institute of Strategy, Policy on Natural Resources and Environment, 479 Hoang Quoc Viet Street, Cau Giay District, Hanoi, Vietnam 3 Vietnam Forest Protection and Development Fund, Building A5, 10 Nguyen Cong Hoan, Ba Dinh, Hanoi, Vietnam Received 25 October 2019 Revised 23 December 2019; Accepted 24 December 2019 Abstract: Payment for Forest Environmental Services is one of Vietnam’s most successful policies in socializing forest protection in particular and environmental protection in general. However, the application of this policy in the field of tourism is limited. This study employed Choice Experiment Method to estimate the willingness to pay of tourists, with the aim of providing scientific basis for the application of this policy in Ba Vi National Park. The results showed that 74% of tourists agreed with an increase in entrance fee and in room rate to contribute to the implementation of the policy in the national park. In detail, tourists’ willingness to pay for the increase in the entrance fee is roughly VND 37,000 (equivalent to 61% of the current price) and for the increase in the room rate is roughly VND 181,000 (equivalent to 24% of the average rate). Keywords: Willingness-To-Pay, Choice Experiment Method, Ba Vi National Park, Payment for environmental services.* _ * Corresponding author. E-mail address: nguyenhoangnam275@ .