Uromin-lick (UML)/ Urea-molasses multi nutrient block (UMMB) is a convenient and inexpensive technology providing a range of nutrients to animals. It improves the digestion of low-quality roughages and acts as a blend of energy, protein and minerals. Highlighting the advantages of this technology, the present study was planned to assess the awareness and adoption of the same in field situations of Punjab, India. A cross-sectional analytical study was carried out by using multistage random sampling technique and personally interviewing dairy farmers (n=600) from six different districts of state. Majority of farmers () were found aware about the technology. Overall adoption was observed around per cent, where and per cent dairy farmers followed full and partial adoption respectively. Chi-square statistics indicated that the socio-economic characteristics of respondents such as age, education, family size, dairy farming experience were not significantly associated with adoption where as variables like land holding, herd size, species reared, social participation, project beneficiary, training received, extension contacts and mass media exposure were found significantly associated (p | Awareness and adoption of urea-molasses multi nutrient block (Ummb) technology in field situations of Punjab, India
