The present study was conducted in Bengaluru urban district of Karnataka during 2018-19 to assess the consumer preference and their satisfaction about organic products. It was observed that 100 per cent of consumers preferred organic vegetables followed by organic fruits (), organic eggs (), millets (), Pulses () and cereals and their bi products (). With respect to overall preference for organic products by the consumers, it was found that per cent of consumers belong to medium category followed by high () and low () category. | Multi dimensional analysis of consumer preference for organic products
