In conjunction with the managing director, the business development officer is responsible for developing marketing and business plans for the achievement of revenue goals for a company. His/she job description also entails participating in media communication activities for the company; these activities include marketing press releases, websites, and advertisements. The position of the business development officer is a result oriented role. He/she is responsible for understanding the trends in his/her company’s field of specialty; knowing the people that matter in such fields.
