Different age group's opinion towards mass media

Primary focus of the paper is to examine the attitude towards use of mass media among different age category of respondents. The study was conducted in the Hisar city of Haryana State. Two localities were selected randomly viz. Sector-15 A and Jawahar Nagar. Out of each selected locality, 20 respondents each from different age categories . 16-30 years, >30-45 years, >45-60 years and above 60 years were selected randomly. The overall mean scores of opinion towards TV across various age category indicated that 16- 30 years respondents had positive opinion about TV while all other categories had mixed feelings and neutral opinion. | Different age group s opinion towards mass media 2018 7 8 1251-1255 International Journal of Current Microbiology and Applied Sciences ISSN 2319-7706 Volume 7 Number 08 2018 Journal homepage http Original Research Article https Different Age Group s Opinion towards Mass Media Preeti and Sushma Kaushik Department of Extension Education and Communication Management . College of Home Science CCS Haryana Agricultural University Hisar 125004 Haryana India Corresponding author ABSTRACT Primary focus of the paper is to examine the attitude towards use of mass media among Keywords different age category of respondents. The study was conducted in the Hisar city of Haryana State. Two localities were selected randomly viz. Sector-15 A and Jawahar Massmedia Nagar. Out of each selected locality 20 respondents each from different age categories . Internet 16-30 years gt 30-45 years gt 45-60 years and above 60 years were selected randomly. The Newspaper Mobile phone and Opinion overall mean scores of opinion towards TV across various age category indicated that 16- 30 years respondents had positive opinion about TV while all other categories had mixed Article Info feelings and neutral opinion. While respondents from all age categories had neutral opinion about radio. Among the respondents of 16-30 years and gt 30-45 years had positive Accepted 08 July 2018 opinion about mobile phone while the other two categories had neutral opinion. The Available Online overall mean scores revealed that respondents of all age categories had positive opinion 10 August 2018 towards the internet maximum score obtained by 16-30 years age group. The respondents of gt 45-60 and above 60 age categories had positive opinion for print media whereas the other two categories had neutral opinion. Introduction newspapers magazines journals etc. Mass media is classified in two categories. One is Present age is called the

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