The investors’ perception, decision making, investment strategy etc., are closely related to the behavior of investors. Since, the need of study has been aroused in order to see the preference, awareness and the investors’ perception regarding the mutual funds in Pudukkottai district. | A comparative study on investment attitude between government and private employees towards mutual funds in Pudukkottai district INTERNATIONAL JOURNAL OF MANAGEMENT IJM ISSN 0976-6502 Print ISSN 0976-6510 Online IJM Volume 7 Issue 2 February 2016 pp. 307-313 http ijm IAEME Journal Impact Factor 2016 Calculated by GISI A COMPARATIVE STUDY ON INVESTMENT ATTITUDE BETWEEN GOVERNMENT AND PRIVATE EMPLOYEES TOWARDS MUTUAL FUNDS IN PUDUKKOTTAI DISTRICT Dr. M. Kalaiselvi Associate Professor of Commerce . The Rajah s College Autonomous Tmt. K. Hemalatha Research scholar in commerce Guest lecturer in Business Administration Rajah s College Autonomous Pudukkottai. 622001 ASTRACT Mutual funds have become an important intermediary between households and financial markets particularly the equity market. By providing liquid low cost shares in a diversified portfolio of financial assets selected by professional money managers mutual funds have enabled an increasing number of households to enter financial markets and the diversified investment structure of mutual funds and diversified risk contributed tremendously in the growth of mutual funds. Mutual fund companies have a number of schemes. The investors perception decision making investment strategy etc. are closely related to the behavior of investors. Since the need of study has been aroused in order to see the preference awareness and the investors perception regarding the mutual funds in Pudukkottai district. Cite this Article Dr. M. Kalaiselvi and Tmt. K. Hemalatha. A Comparative Study on Investment Attitude between Government and Private Employees towards Mutual Funds in Pudukkottai District. International Journal of Management 7 2 2016 pp. 307-313. http ijm 1. INTRODUCTION Financial markets are the backbone of every economy. The booming Indian financial market has a lot to do with the booming Indian economy. One of the .
