An efficient protocol was developed for commercial multiplication of gerbera using young capitulum as explant across different varieties of gerbera. Media for culture establishment, shoot regeneration, multiplication were standardized. Mercuric chloride treatment () for 2 minutes was found to be the best surface sterilant for capitulum explants resulting in the minimum per cent contaminated growing cultures (). | Commercial multiplication of gerbera Gerbera jamesonii Bolus ex. Hooker F. from young capitulum explants