Tham khảo tài liệu 'part 2_101 internet businesses you can start from home', kinh doanh - tiếp thị, quản trị kinh doanh phục vụ nhu cầu học tập, nghiên cứu và làm việc hiệu quả | Part 2 101 Profiles of Top Internet Business Concepts 1. Ad Network Overview of Business Model Ad networks are among the top methods of online advertising. The network component is organizing the sale of ads and finding high-traffic sites on which to place the banner ads or hyperlinks for your clients. Ad networks are just like other ad agencies. They research Web sites that attract the target demographic of their clients. The revenue comes from the percentage of advertising dollars that you retain during each campaign. Skills Needed Knowledge of online advertising techniques is an asset to run this type of business. If you decide to offer banner ad design services knowledge of graphic design would benefit your business by eliminating the costs associated with outsourcing to a graphic designer. 18 101 Profiles of Top Internet Business Concepts 19 Cost to Start This Business You will have to pay for the development design and hosting of your Web site. Computer hardware and software will be the main start-up expense. You will need a software program that delivers the appropriate ads to the sites in your network every time it has a visitor. The software should also be able to provide reports of results for your clients. Estimated cost is a minimum of 3 000 to 10 000 to start. Some of the sophisticated software if your clients want extremely targeted banner ad placement could run you over 100 000. Number of Employees Needed to Start The minimum number of employees needed to start and run this type of business is one dedicated individual. International Potential This business has strong international potential. Online advertising is an important part of the marketing strategy for many businesses in all countries. E-Business Model Payment Processing Method As the advertising campaign needs to be developed with the client and decisions must be made about where and when the ads will be appropriately placed e-business level 1 or 2 would be appropriate for this type of .
