If you answer a question incorrectly, turn to the chapter that covers that particular topic, and you will be able to understand the question better. Good luck and remember to use this test as a jumping off point—a place to begin the work of writing a superior research paper. | ------------------ ESTABLISHING TONE complicated words or expressions that are antiquated or only found in dictionaries. You want to use current language but you should avoid using conversational language or slang expressions that will only make your tone seem less professional and more juvenile. Colloquial or informal expressions that you might use with a friend or in your diary may not be the most professional language. For example a sentence like this would be a poor choice Example A John F. Kennedy s personal side wasn t so hot. He really didn t have the greatest personality and a lot of people were bummed out by his policies. You could keep the exact same information but just change your word choice so that the paragraph sounds more authoritative and reads like this Example B John F. Kennedy s personality was controversial. Many people were often disappointed with his policies. In other words whenever and wherever you can read your writing to yourself. Think of yourself as that courtroom attorney. Do you really want to get up and talk to the judge and jury as if you were sitting next to them in a bar or a restaurant or do you want to use the full power of your position and speak with authority You would never walk up to the judge and jury and say Hey guys how are you all doing today If you just chill with me for a while I ll prove why my guy here is innocent. Being per WITH WORD CHOICE --------------------- suasive means establishing a credible tone one that will command the attention and respect of your reader and treating your reader like a professional will earn his or her respect. There is an old saying It s not what you say it s how you say it. In writing a paper however it is both it is what you say making sure that it is relevant and also how you say it. Summary Establishing a strong tone and writing style is easy to do with formal well-chosen language. Remember as a writer you are as important as any attorney defending a case in a courtroom full of .