Best Practives in Leadership Development & Organization Change 13. Mục đích của cuốn cẩm nang này là cung cấp cho bạn tất cả các yếu tố cần thiết và thiết thực làm thế nào để phát triển khả năng tổ chức, thực hiện một thay đổi tốt nhất và sáng kiến lãnh đạo trong tổ chức của bạn một cách hiệu quả và tốt nhất. | 90 BEST PRACTICES IN LEADERSHIP DEVELOPMENT AND ORGANIZATION CHANGE Smallwood author of Results-Based Leadership facilitated a session with the company s sixteen top executives who engaged in a challenging and sometimes emotional process of education debate and decision making. A second follow-up FAST workshop was scheduled to continue the passionate discussions whereby the company s strategic direction was verified and implications for leaders identified. The FAST workshop set anchor points for how Emmis chooses to conduct business and how it wants its leaders to be seen by their best customers. Several significant steps where achieved as a result of the workshops Corporate and divisional strategy was further developed Allied corporate structure was established with operational definitions taking shape. A new era was defined Establishing a new standard for performance and innovation. A firm brand was created Great Media Great People Great Service. Scorecard development was addressed and commitment process and designated teams established. Critical strategic content was created for the next-level RBL leadership program Leading for Results. A need for additional executive development alignment and team building was identified. Worth noting is the conclusion of the company s value chain The customer the advertiser in some cases the reader where subscriber fees exist The product desirable demographic pool for the advertiser The production process programming and editorial content that builds the product the attention of desirable watchers listeners and readers The company s firm brand then represents desired distinctiveness in these key areas Great Media driver in production of audiences that are sold to advertisers Great Service attention to super-serving the advertisers the primary customer Great People Emmis culture demonstrated through every employee and in their interactions with customers audiences investors and other employees The new era Establishing a new .
