This module provides students with an overview of six techniques that they can use to gather information. It also provides them with a general process that they can modify to gather information. In the activities, the students summarize information in the Ferguson and Bardell, Inc. case study that is relevant to the business challenge that they developed in Module 2 and Activity . | Instructor Notes Module 4 Gathering Information Introduction Presentation 40 Minutes This module provides students with an overview of six techniques that they can use to gather information. It also provides them with a general process that they can modify to gather information. In the activities the students summarize Activities 75 Minutes information in the Ferguson and Bardell Inc. case study that is relevant to the business challenge that they developed in Module 2 and Activity . After completing this module you will be able to Describe six techniques for gathering information. Identify the information-gathering techniques that are most appropriate for a given situation. Summarize the major steps involved in gathering information. Develop a strategy for gathering information. Materials and Preparation This section provides you with the materials and preparation needed to teach this module. Materials To teach this module you need the following materials Microsoft PowerPoint file Module 4 Gathering Information Activity Choosing Techniques Activity Gathering Information Preparation To prepare for this module you should Read all the materials for this module. Complete the activities. 2 Instructor Notes Module 4 Gathering Information Activities This section provides procedures for implementing interactive activities to present or review information such as games simulations or role playing exercises. Activity Choosing Techniques To prepare for the activity 1. Review the case study and the techniques. 2. Complete the activity. The goal of the activity is to encourage students to start thinking about which techniques are appropriate for different people in the business. For example given the role that the administrative assistant plays in the process shadowing and interviews would be effective techniques. On the other hand interviews would be more appropriate for the consulting managers and e-mail surveys may be more appropriate for the .
