In Leading Change, John Kotter examines the efforts of more than 100 companies to remake themselves into better competitors. He identifies the most common mistakes leaders and managers make in attempting to create change and offers an eight-step process to overcome the obstacles and carry out the firm's agenda: establishing a greater sense of urgency, creating the guiding coalition, developing a vision and strategy, communicating the change vision, empowering others to act, creating short-term wins, consolidating gains and producing even more change, and institutionalizing new approaches in the future | AN ACTION PLAN FROM THE WORLD S FOREMOST EXPERT ON BUSINESS LEADERSHIP HARVARD BUSINESS SCHOOL PRESS The rate of change is not going to slow down anytime soon. If anything competition in most industries will probably speed up even more in the next few decades. from Leading Change What will it take to bring your organization successfully into the twenty-first century The world s foremost expert on business leadership distills twenty-five years of experience and wisdom based on lessons he has learned from scores of organizations and businesses to write this visionary guide. The result is a very personal book that is at once inspiring clear-headed and filled with important implications for the future. The pressures on organizations to change will only increase over the next decades. Yet the methods managers have used in the attempt to transform their companies into stronger competitors total quality management reengineering right sizing continued on back flap continued from front flap restructuring cultural change and turnarounds routinely fall short says Kotter because they fail to alter behavior. Emphasizing again and again the critical need for leadership to make change happen Leading Change provides the vicarious experience and positive role models for leaders to emulate. The book identifies an eight-step process that every company must go through to achieve its goal and shows where and how people good people often derail. Reading this highly personal book is like spending a day with John Kotter. It reveals what he has seen heard experienced and concluded in many years of working with companies to create lasting transformation. The book is an inspirational yet practical resource for everyone who has a stake in orchestrating changes in their organization. In Leading Change we have unprecedented access to our generation s master of leadership. John R Kotter is the Konosuke Matsushita Professor of Leadership Emeritus at Harvard Business School and is a frequent .
